The one system your business needs.
Billing, GST, stock, purchase and sales in one open source system. One price per company, every app included, AI on your own key.
- Every app included, one price per company
- GSTR-1/3B, e-invoicing and e-way bills built in
- AI on your own key, or on your own servers
A person on our team replies. The reply time is on your quote.
Patient Email Communication for Clinics and Hospitals
Patient email communication at an Indian clinic, diagnostic centre or small hospital is mostly a health camp announcement sent to whatever addresses the front desk collected at registration. The marketing executive, if there is one, also runs the social media page and prints the camp banners. Packages for a master health check-up, a new visiting consultant's OPD timings and vaccination drives all go to the same list. Parents of paediatric patients receive the cardiac screening offer. Many registrations carry a relative's address or none at all.
Industry Solution
Healthcare
Feature
Email Marketing
Why Healthcare teams run Email Marketing in OneYukti
OneYukti's Email Marketing app lets the centre decide who gets what. Demographic filters and custom fields can separate the list by age group, locality or the department a person registered with, so the vaccination drive goes to families with young children and the bone density camp to older patients. Mails are assembled from responsive templates in the drag-and-drop editor. Multi-language campaigns mean the same announcement can go in English and in the local language.
Automation takes over the routine mails. A welcome series can introduce a newly registered patient to OPD timings, the report collection process and the centre's contact numbers. Birthday emails can carry an annual check-up reminder. Before any of this goes out, a spam score check is run and domain authentication is set up for the centre's sending address, and bounce management handles addresses that no longer work. Unsubscribes are counted per campaign, so the centre sees when people no longer want its mail.
The administrator or owner-doctor can see how each announcement performed: how many recipients opened the camp mail, how many clicked the registration link and which addresses bounced. Comparing two camps shows which localities and age groups respond to email at all. Where a segment barely opens anything, the centre knows to rely on SMS or the phone for those patients, and email and SMS can be combined in one workflow with the SMS Marketing app.
Healthcare challenges that Email Marketing solves
Common problems in healthcare operations that Email Marketing in Yukti addresses
Challenge 1
Health camp and package announcements go to every registered address, whatever the patient's age or department
Challenge 2
Addresses collected at the registration desk are often a relative's, mistyped or missing altogether
Challenge 3
The centre cannot tell whether a camp mail was opened or whether email reaches its patients at all
How Email Marketing in Yukti helps Healthcare
What healthcare organizations using Yukti get from the app
Benefit 1
Demographic filters and custom fields send each camp or package announcement to the age group and locality it suits
Benefit 2
A welcome series gives new patients OPD timings and report collection details without extra work at the front desk
Benefit 3
Bounce management and per-campaign reports show which patient segments email reaches and which need SMS instead